Fractured Webinar On-Demand

A look at the macro forces unleashed by COVID-19 that will reorder health care as a sector.

About The Webinar

We’re hosting live webinars to discuss the key takeaways from Fractured, the new eBook by BVK.

In Fractured, Michael Eaton, BVK Senior Vice President – Health, takes an early look at the sweeping forces health care executives must account for as they chart a course forward for their enterprises after the peak of the pandemic.

You'll Learn About

The shift to “survival mode” and the consumer implications

Preparing for future infectious disease threats
Addressing the social determinants of health
Supply chain redesign to address the maldistribution of resources





Mike Eaton is a BVK Health Senior Vice President. His first foray into health care was in the late 1980s. Mike spent five days a week driving across Wisconsin’s 72 counties for the Medical Society to talk with physicians in their offices about health care reform legislation.

Since then, he’s been on the ground and in the middle for wave after wave of potential and promised changed in health care. Mike has helped physicians and hospitals sort through the noise to find the signals that really matter in terms of what comes next.

About Our Presenter

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Date Recorded: Wed, June 10, 2020
Duration: 1 Hour
© Copyright 2020

Michael Eaton
Senior Vice President, BVK Health

How consumers feel about returning for care 

Strategies to build confidence
Tactics to engage with consumers
Data-driven methods for increasing patient volume